Emergent Media Adds Veteran Editorial and Creative Talent to its Executive Team

Emergent Media, a rapidly growing digital publisher and e-commerce enterprise, has announced the hiring of Holly E. Thomas as Director, Editorial and Jeff Honea as Creative Producer. These key hires signal the next phase of the firm’s expansion as it continues to execute more and bigger branded content deals and invest in developing original editorial series for Emergent’s audiences.

“We couldn’t be more excited about this growth stage of our business and bringing on these key leadership roles,” says Emergent Media’s Chief Business Officer, Jen Klawin. “Holly’s deep editorial background leading content strategy across multi-media and platforms coupled with Jeff’s experience leading content and production studios are exactly the leadership we were seeking to accelerate our growth and the work we do for brands.”

Thomas oversees Emergent’s community teams while also leading content strategy and development across the Paradise, SHLTR, Golden State, Surfers, Cabinfeed, California Love, and Driftward editorial properties. Honea, whose responsibilities include creative strategy, content production, and creator program development, heads up Emergent’s in-house studio alongside Creative Producer, Hannah Lee and Creative Director, Bryce Lowe-White.

Thomas’ addition to the Emergent team brings considerable expertise gained over two decades, including 10 years in print and digital journalism and another 10 in content marketing, custom publishing, social strategy, and brand-building as a senior content leader on agency and in-house teams. “I’m a true believer in content and the power it has to bring a community together,” Thomas says. “I’m thrilled to join the team at Emergent in creating truly innovative, inspiring content that serves our audience and connects them to places and things they love.”

Honea, who previously served as studio head and creative director at CBS EcoMedia, contributes a fitting combination of experience, talent, and leadership. “To be part of a brilliant team forging new territory in sectors that align with my interests and values is an ideal opportunity,” says Honea. “It is gratifying to play a role in achieving Emergent’s mission.”

About Emergent Media

Emergent Media is a lifestyle network for the “Modern Explorer.” We tell the stories that reverberate with globally minded humans seeking to live inspired lives motivated by self-discovery and fueled by authentic experiences. From travel, food, and adventure, to interior design, music, and culture, there’s always something new to explore!

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